The 8 best SEO keyword research tools in 2020
Are you looking for the best keyword research tool for SEO development for your website? In this article, we will summarize some of the best SEO keyword research tools on the market today.
Keyword research is an essential step in content concept and targeting your products to customers. When you want to build brand awareness and expand your reach, you'll need to find every possible keyword your potential customers use on Google to find your products.
Why use keyword research
A niche keyword will have some of the following benefits:
Allows you to create engaging content.
Target your potential customers on Google and attract them to your website.
Make your site appear in search results.
Get an edge over your competition.
Let's take a look at some of the best SEO keyword research tools available today.
1. SEMRush
SEMRush is one of the most popular keyword research tools to help you do a complete SEO audit of your website. With this great tool, you can track keyword rankings, check backlinks, check competitor rankings, etc.
It allows you to find out which keywords can help you rank better on search engines. You can also find the rankings for each of these keywords across all search engines based on their geographical location.
And this is useful not only for your website content, but for advertising and social media as well. It is basically a complete solution for online marketers who want to take a closer look at website traffic.
2. Ahrefs
Ahrefs is another great keyword research tool that helps you improve your search rankings and increase website traffic for your website. This tool allows you to outrank your competition and position yourself in search results.
With competitor research, you can figure out your competitor's keywords, their backlink strategy and even their PPC keywords. You can also easily find the top keywords in your niche and track your competitors' rankings.
With Ahrefs' site audit option, you can easily identify SEO gaps that keep you from getting more traffic.
3. UberSuggest
Ubersuggest is a free keyword research tool that gives you a complete overview of SEO aspects. To better understand how to improve your website's rankings, you can take the test it offers when you visit ubersuggest's website. It asks you a few questions about your website and sends you an analytics report after you answer all the questions.
You can then use the tool to find keyword suggestions for your website. It shows the search volume of the word and how difficult it is for you to rank for that keyword.
With the SEO Analytics feature, you can also run a complete website audit and check if you've built up backlinks to your website.
4. Answer the Public
Like the name implies answerthepublic helps you find the queries your customers can search for so you can come up with the best content.
You can also use it to compare two different keywords and also find better suggestions. As you do your research, you can easily save all of your reports for future use. With the pro version, you can do unlimited searches and hide unwanted parts as well as individual suggestions.
5. Google Keyword Planner
The Google Keyword Planner could be a great choice for your keyword research project. Once account and logged into Google Keyword Planner, you can start searching for your keywords using Find New Keyword and get metrics. Both of these options are very useful for keyword search to better locate keywords in search results.
You can also use it to find PPC keywords if you want to increase your revenue by using ads on your website. And not only that, you can also find keyword metrics. This helps you find out how many impressions your keyword is likely to have, clicks, CTR, etc.
6. LongTailPro
With Long Tail Pro, you can easily find keywords that help you rank higher on Google. You will have hundreds of keyword options just by entering your desired keyword. It helps you find keywords that are less competitive and even shows you how competitive these keyword phrases are based on a number of metrics.
The best thing about this tool is its level of accuracy and user friendliness. It makes it easy to discover keywords that can be profitable for your business. If you're still not sure which might be the best choice, use the ranking value to determine which keywords are likely to deliver the best results.
7. SERPStat
SERPStat is an all-in-one SEO tool with lots of features. You can use all of these features for free.
Using this tool, you can get access to all the top keywords used by top influencers and marketing leaders to help their business appear on top of the results. search results. You can then determine the best keywords by checking their value. This value is calculated based on a number of metrics like search volume, cost per click, competition level, or number of search results.
And not just keywords, it also allows you to explore your website. To better understand your keyword, it gives you a graphic of how volatility a user is for a particular keyword.
8. SpyFu
With SpyFu, you can know exactly which keywords your competitors are using. If you want to compete and beat them in the SEO game, then SpyFu is the best tool you should use. It allows you to download keywords and ads that are most beneficial to your competitors to help you analyze and figure out your SEO strategy.
Just enter your URL into the analytics tool and find your competitors. It will then suggest the most profitable keywords you used. You can also easily track your rankings on major search engines like Google, Yahoo and Bing. It comes with loads of other features like PPC Ad Rank tracking, PPC negative match suggestions, and more.
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